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O(FourFour) has values, and that’s what we are guided by when developing new products. a) people. without people, team, production and our customers, none of this would have happened. that’s why we work to evoke emotions. b) aesthetic independence. our designer Masha calls it “unapologetic style”, because each item can live independently, without reference to time, trends, event, specific sport, etc. c) «life expectancy» of our items. we want them to be long-livers, so we pay attention to everything: the quality of materials, workmanship, rethinking and improvement of whatis still improvable.d) mission. our items are not accidental. every bodysuit or rashguard has a mission: to inspire, to help, to add courage to try something new, to feel. e) sustainability. we want to do things that don’t harm the planet or others. our choice of materials – like regenerated nylon ECONYL, from which our sportswear is made. this material is made from ocean waste and landfills and demonstrates our global position – conscious consumption and integration into the environment.
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O(FourFour) makes things that fit real people. there is an opinion that such clothes are made for model standards, but our happiness is to see them on different women.
allofus is a project about how to find clothes that will love you as much as you love yourself.
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SYNEVIR MONOSUIT made of regenerated nylon, this monosuit compresses the muscles and features strategically placed flatlock seams that sculpt your body.
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add O(FourFour) to your life and meet the summer. KOI front zip bodysuit
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disappearing in gold. O(FourFour) Koi bodysuit fits any type of activity. made of recycled fabric, it resists water, provides UV protection and optimal muscular compression.
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Tested by heat, by cold and by motocross.Men’s activewear already available at ofourfour.com
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??metal-fabric, perfect fit silhouette, abstract movement and fresh summer drop. discover your body in our items
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«life expectancy» of our items. we want them to be long-livers, so we pay attention to everything: the quality of materials, workmanship, rethinking and improvement of whatis still improvable.
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How to KINESI02 rashguardstep-by-step tutorial
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allofus is a project about people. that size is only a way of categorizing and has nothing to do with the person it describes. this project is not even about acceptance, but about the fact that when you already love yourself, you should try to find clothes that will love you too.
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C04 KINESIO drop is about rashguards and bodysuit. We experiment, inspired by anatomy. We fix it by shooting @karginaki with a Sherp. In her lens tapes, which became the starting point of the collection, slide on the skin of the models – as a symbol of our admiration of body biomechanics. Sherp, as the most powerful amphibious all-terrain vehicle in the world, conveys our fascination with mechanics, which expands human interaction with the environment. Elements of water, air, earth, muscles, skin as something integral. Something that does not exist without each other in our new drop, already on the website ofourfour.com.
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World’s appetite to create new products and buy new products is infinite. The planet resources aren’t. So for all the water and sports collections O(FourFour) uses special material that helps us solve both issues. ECONYL® regenerated nylon is made from waste, otherwise polluting Earth, such as fishing nets, fabric straps and carpets, It works as virgin nylon and can be recycled, recreated and remoulded infinitely. As well as being a solution on waste, ECONYL® regenerated nylon is also betterwhen it comes to climate change. It reduces the global warming impact of nylon by up to 90% compared with the material from oil. See how ECONYL®-based fabrics are used in O(FourFour) collections: in our watersports collection that is resistant to salt water, chlorine and sunscreens; In our thermal underwear that protects you from cold winters; In our spring fitness drop that compresses your muscles softly to decrease production of lactic acid and reduce risk of DOMS
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The flat seam is a kind of technology that makes sportswear more comfortable and enjoyable. on intense workouts, when you’re sweating and struggling, regular stitches can irritate your skin. when creating a flat seam, the edges of the fabric are joined without folds, which means that no thickenings are formed at the joints.
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☀️UV or ultraviolet radiation are invisible components of sunlight which are destructive for human health.you need to protect yourself from them all year round, but even more in the summer period – especially if you spend a lot of time outdoors.we used to defend ourselves with sunscreen cosmetics and different oils, but forgot about the main thing – clothes. an item of clothing with sun-protection is perceived as unknown, unusual and “something from the future”, right?the future is now, and each item of O(FourFour) with UPF (Ultraviolet Protection) – allows you to spend time under the sun without risks for your health and skin.
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